close

Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
cart
BACK

HYPE. X SONIC THE HEDGEHOG

Jade March 28th, 2022

Introducing, HYPE. x Sonic the Hedgehog™. Featuring energetic designs inspired by the high-octane speedster himself, the HYPE. x Sonic capsule collection includes an unstoppable line of adults and children’s apparel and accessories for Sonic fans of all ages. Highlighting the globally-recognised traditional Sonic the Hedgehog colour palette, with a monochrome theme and neon accents, fusing HYPE.’s signature contemporary silhouette shapes with Sonic’s Japanese-inspired roots to create everyday statement looks.

Related Blog

HYPE. x SONIC THE LAUNCH EVENT!
HYPE. x SONIC THE LAUNCH EVENT!

Incoming, Sonic Speed! Celebrating in true HYPE. tradition with a party! at our Carnaby Flagship store. The event shut down Carnaby Street, with queues lining up around the block, with throwback and current trends from Amarie Cassidy, mouth-watering...

Read More
HYPE. x SONIC CAPSULE COLLECTION!
HYPE. x SONIC CAPSULE COLLECTION!

Introducing, HYPE. x Sonic the Hedgehog™. Featuring energetic designs inspired by the high-octane speedster himself, the HYPE. x Sonic capsule collection includes an unstoppable line of adults' and children’s apparel and accessories for Sonic fan...

Read More
PARAMOUNT ANNOUNCES SONIC THE HEDGEHOG 3
PARAMOUNT ANNOUNCES SONIC THE HEDGEHOG 3

Ahead of the Sonic the Hedgehog 2 premier at the end of this month, Paramount announced this week its plans to release a third Sonic the Hedgehog film. The announcement was made during an investor event where it was also revealed that a TV series st...

Read More

Unlock 10% off when you subscribe to the Just Hype SMS and Mailing List.

To learn how we process your data, visit our Privacy Notice. You can unsubscribe at any time.