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#TRENDING HOLOGRAPIC

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We’re talking about a new glossy, shimmery colour story that is holographic. Mixed with iridescent fabrics, not only for festival season. Jazz up any outfit and create that showstopper look everyone’s soughting after. Think, the bolder the better!

Find the latest in the holographic trend, HYPE. style.

Want this holo bomber? .. no worries, it’s coming soon! We’ve styled it as part of our AW17 womenswear shoot on model, Sasha.

We’ve got holo bags in every colour, take your pick and match your mood. From darker tones like coffee, to alien green and bumble bee yellow. We’re aiming for more colours than the rainbow, so keep your eye out and cop the latest.

Amp up the heat when you’re by the pool in our holo sliders, available in pink and silver. Head to your closest Schuh store and pick yourself up a pair, feeling lazy? Shop online here. 

Find out how babes are styling our holo coat:

CARNABY FLAGSHIP LAUNCH ZONE TAKEOVER
CARNABY FLAGSHIP LAUNCH ZONE TAKEOVER

HYPE. x IET: Backpack To The Future. Following our recent announcement of the competition winner, we built a visual display to showcase the backpack Eleanor designed: Breathe Better Backpack. Available to preview at our Carnaby London Flagship St...

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HOGWARTS LEGACY – THE TRAILER
HOGWARTS LEGACY – THE TRAILER

Hogwarts Legacy’s new trailer previews an immersive world of magic, exploration and enemy battles. Viewers should note that this particular video is a cinematic trailer, so it focuses more on world-building rather than actual gameplay. [em...

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BACKPACK TO THE FUTURE WINNER!
BACKPACK TO THE FUTURE WINNER!

Twelve year- old Eleanor from Huddersfield has won our Institution of Engineering & Technology’s (IET) national ‘Backpack to the Future’ competition!! With a design that filters polluted air – helping the 8 million people in the UK who ...

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