Let’s be honest, Tie-Dye has never been out of style, and rightfully so with its constantly on-trend aesthetic and colourful beauty. From joggers, to dresses, here at HYPE. we’ve got a whole range of grams that’ll tickle your tie-dye taste buds.
Butterflies are big in the fashion world right now, even spilling into nail art, I’m sure Mariah Carey is using this as an excuse to dig out her early 2000’s ‘drobe. With celebrities like Kylie Jenner, Khloe Kardashian, Cardi B etc, being fans of the trend.
This enchanting creature has made its way onto the list of popular prints of 2020 with its bright colours and intricate designs, to vamp up even the most simplest of outfits.
By Baldeep Gahir.
HYPE. X ASYLUM RECORDS: FACE MASK When two forces reunite, magic gets created, in this instance, lightening bolts get created. Whilst HYPE.'s creative directors are brainstorming ideas on how we can get creative and help our NHS, we gave a shout over...Read More
The HYPE. x Clash "Strength in Solidarity" creative competition is now live and you can shop the winning designs exclusive to justhype.com. We invited creatives to submit interpretations of our ‘Strength in Solidarity’ theme, as we stand with ou...Read More