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Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

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HYPE. LANDS AT WHSMITH SELECTED STORES

Jade October 2, 2020

Our accessory collection has landed in selected WHSmith stores. With a range of essentials including backpacks, pencils, pencil cases, face masks and watches.

The 1st 100 customers to purchase any HYPE. product will receive a free HYPE. tote bag.
Currently available in Woking and Bluewater stores and launching at Chester and Cheltenham stores at the end of next week.

There is no minimum spend to receive the free tote bag.

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