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Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

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HYPE HACKS: 3 WAYS TO LOOK MORE PUT TOGETHER:

Jade August 18, 2020

I’m pretty sure that i’m not the only one that has opened up their wardrobe and nearly had a meltdown as they rummage through countless amounts of clothing and yet still “can’t find anything to wear”. I always used to have an issue with trying to construct an outfit, as I had nice clothes but struggled with how to put pieces together that worked well. Here at HYPE. we’ve put together 3 key tips on how to do just that.

1) Pick & mix

Stick to monochrome and more neutral colour pieces for a more classy and put together look. You can`t go wrong with these sort of colours and they are appropriate for both day and night. If you’re feeling a little adventurous and want to incorporate some colour, choose one and make it the star of the show.

2) Be bold

Choose one bold accessory whether that may be a colourful clutch or a chunky statement necklace, to add a playful pop of colour to your fit. Get your creative juices flowing by experimenting with different textures, prints and sizes.

3) Pile on the layers

Layering clothes is an easy and effective way to look more put together. It comes across as if you’ve put some thought into your outfit, even though you may just have chucked it together last minute (which is usually my go to strategy)

 

By Baldeep Gahir.

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