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Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

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DJ Khaled and Drake merge on “POPSTAR” and “GREECE”

After a week of teasing, DJ Khaled has released his highly-anticipated collaborations with Drake on singles “POPSTAR” and “GREECE,” alongside the announcement of Khaled’s 12th studio album, ‘KHALED KHALED.’

Joining forces again, the latest singles serve as part of the announcement for the upcoming release of his 12th studio album from the DJ, songwriter, social media personality, and record producer. On both tracks, Drake shares his musical range transferring from rapping and singing from chorus to verse.

“GREECE” taps into Drake’s vocal talents, singing about international lifestyles before raping at the end of the track.
“POPSTAR” features Drake rapping about his accomplishments and mentality towards those he interacts with and those in opposition to his success.

Listen to DJ Khaled’s “POPSTAR” and “GREECE” featuring Drake on Spotify and Apple Music below.

 

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