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Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

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BLACK FRIDAY WISHLIST

Jade October 13, 2020

What’s On Your Black Friday Wishlist? – Whether you’re treating yourself or getting your Christmas Shopping done early, get inspired ahead of the game with these top picks. If you can’t wait ’till Black Friday, tap the image to shop ’em now.

HYPE PINK HEART WOMEN’S PULLOVER HOODIE

 

HYPE BLACK EXPLORER MEN’S JACKET

HYPE SERPENTINE FACE MASK

 

 

HYPE SPECKLE FADE WOMEN’S PULLOVER HOODIE

HYPE PARTY LEOPARD BACKPACK

HYPE MARBLE OVERSIZED MEN’S CREW NECK

HYPE NEON LEOPARD WOMEN’S JUMPSUIT

 

HYPE STATUE MEN’S T-SHIRT

 

HYPE BLACK SCRIPT KIDS HOODIE & JOGGER SET

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