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Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

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WATCH THE NEW! SPACE JAM 2: A NEW LEGACY TRAILER!

Jade April 9, 2021

The most iconic film of the 1990s is getting a modern revamp this summer, as the characters of Looney Tunes join forces with another basketball icon for another epic game.

Space Jam: A New Legacy stars LeBron James as a version of himself, who is transported into a virtual world by the sinister tech-based villain AI-G Rhythm (Don Cheadle).

He’ll have to team up with the Looney Tunes crew in some of the wildest basketball matches of his career if he wants to get home safely, with Bugs Bunny, Daffy Duck and Tweety Bird among the characters confirmed to appear.

Lola Bunny, the love interest for Bugs introduced in the first film, will be back with an all-new design and with global superstar Zendaya, voicing the role, taking the place of original actress Kath Soucie.

After much anticipation and curiosity, the first trailer (above) for Space Jam Clothing: A New Legacy hit the internet a few days ago and has generated huge excitement for the project.

The Space Jam 2 preview gives us our first look at the Goon Squad — formerly the Monstars in the original movie — that King James will be battling, à la Michael Jordan in Space Jam. Similar to 1996’s Space Jam, the Good Squad is made up of professional hoopers, including Klay Thompson, Anthony Davis, Damian Lillard, Diana Taurasi, and Nneka Ogwumike. Thompson’s Warriors teammate Draymond Green is also expected to appear in the movie.

The film hits theaters and HBO Max on July 16 for the US and July 23rd for the UK.

 

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