Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
The weather is getting warmer, stay hydrated with one of top 3 picks below keeping you hydrated, in style.
Up to 24 hours cold!
Keeping you hydrated, in style. Meet the HYPE. yellow & fuchsia gradient powder coated bottle, perfect for when you’re on the go. Designed in Aluminium to ensure your water stays ice-cold and for chillier days, keeping your oat milk latte warm for longer. Why not grab one of our lunch bags or backpacks with a bottle holder to complete the look, we suggest grabbing the matching set.
Keeping you hydrated, in style. Meet the HYPE. blue spray metal reusable bottle, perfect for when you’re on the go. Designed in Aluminium to ensure your water stays ice-cold and for chillier days, keeping your oat milk latte warm for longer. Why not grab one of our lunch bags or backpacks with a bottle holder to complete the look, we suggest grabbing the matching set.
Keeping you hydrated, in style. Meet the HYPE. blue spray metal reusable bottle, perfect for when you’re on the go. Designed in Aluminium to ensure your water stays ice-cold and for chillier days, keeping your oat milk latte warm for longer. Why not grab one of our lunch bags or backpacks with a bottle holder to complete the look, we suggest grabbing the matching set.
Unveiling This Week's Boyswear Heroes: Elevate Your Style with Iconic HYPE. This week, we're diving into the realm of boyswear heroes, and we've got something truly special in store for you. Get ready to elevate you...
Read MoreAnnouncing eight performances across five countries that take place this November. 21 Savage is hitting up Europe for an expansion of his homecoming London show this November. The rapper’s engagement features a total of eight dates across five...
Read MoreCheck out BTS photoshoot for @zalando New Range Coming Soon 👀 Something BIG is cooking at @zalando! We've got an exclusive sneak peek behind the scenes of our upcoming collection. Stay tuned for the big reveal and be part of the hype! 🔥...
Read MoreUnlock 10% off when you subscribe to the Just Hype SMS and Mailing List.