Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
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NEW IN: TRACKSUITS

Sunday’s aren’t the only day you can wear a tracksuit. Meet the new HYPE. unisex tracksuits, designed with the supreme amount of comfort and style in mind. In a variety of colour ways, indigo, black, navy, grey – creating the ultimate essential tracksuits you need for your everyday rotation. Tap the images to shop the looks. Drop a comment which one’s ya fave.

HYPE GREY SLIM KIDS TRACKSUIT

HYPE BLACK SIDE STRIPE KIDS TRACKSUIT

HYPE INDIGO KIDS TRACKSUIT SET

HYPE NAVY SIDE STRIPE KIDS TRACKSUIT

HYPE BURGUNDY SLIM KIDS TRACKSUIT

HYPE NAVY SLIM KIDS TRACKSUIT

HYPE DARK GREEN SIDE STRIPE KIDS TRACKSUIT

HYPE GREY NEON ORANGE SCRIPT KIDS TRACKSUIT

HYPE BLACK SLIM KIDS TRACKSUIT

HYPE CHARCOAL SWEATSHIRT & NAVY JOGGER KIDS SET

HYPE GREY SELANIC CREST KIDS TRACKSUIT SET

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