The NFT-inspired collection featuring instantly-recognised Bored Ape Yacht Club NFT (Non-fungible Token) Apes, launches exclusively via Justhype.com on Thursday 6th July, 2023.
A clean and contemporary aesthetic paired with HYPE.’s signature trend-led unisex t-shirt and hoodie shapes for adults and juniors. Designed in a minimalistic yet powerful colour palette consisting of monochrome, off white, sage, grey, navy and royal blue.
With a ‘mini me’ collection alongside the adult’s – Keeping you and your family trend-led this summer!
Each tee and hoodie boast their own Ape, including Bored BAYC #9939 and BAYC #7016 – Owned by Bored Ape Yacht Club Member community members.
The iconic Ape takes centre stage on the back of the garment as an enlarged graphic coupled with a formative text print on the front including the Ape’s unique 1/1 number, complimenting the t-shirt base colour.
HYPE. are also offering CryptoPay currency to checkout with the collection via justhype.com
The collection launches exclusively via justhype.com and selected retailers worldwide on the 6th July 2023. Find out more information about the collaboration at justhype.com and follow the conversation at #HYPEXAOA on all major social media platforms.
A non-fungible token (NFT) is a unique digital identifier that cannot be copied, substituted or subdivided, that is recorded in a block chain, and that is recorded in a blockchain, and that is used to certify authenticity and ownership. The ownership of an NFT is recorded in the blockchain and can be transferred by the owner, allowing NFT’s to be sold and traded.