cart

IT’S OFFICIAL!

We’ve partnered up with Samsung C&T UK, the fashion and trading sister to the Korean electronics company!

This is such an exciting time for us, our creative director and co-founder, Liam Green said : “The partnership with Samsung is a game changer for HYPE. as we drive towards becoming a truly global brand.”

At our HQ. in Leicester, we will continue to design our own products, sales and marketing.

Partnering with Samsung will offer us access to new potential retail partners, additional licensing opportunities and improved cash flow from supplier payment terms.

Jason Lee, MD of Samsung C&T UK, has identified us as “having a huge potential for growth not only in the UK market, but globally as well.”

Samsung will be providing us with a 24-hour management system, inventory purchasing, logistics support, warehousing and invoicing.

This is a HUGE step for us as a brand and we’re so excited for our new journey with Samsung! Watch this space!

Related Blog

IT’S OFFICIAL! LEGO® NINJAGO® X HYPE. IS COMING
IT’S OFFICIAL! LEGO® NINJAGO® X HYPE. IS COMING

HYPE LAUNCHES ICONIC AND COLOURFUL STREETWEAR COLLECTION INSPIRED BY LEGO® NINJAGO® An apparel collection inspired by the world of LEGO® NINJAGO® entwined with a trending streetwear approach and HYPE’s loud and proud essence. Featuring a 28-p...

Read More
HYPE. x ASOS fashion masks
HYPE. x ASOS fashion masks

Meet the HYPE. x ASOS fashion face coverings. With adjustable straps for the ultimate comfort, plain-ish and loud designs perfect for whatever your mood. With face masks being mandatory, who says they have to be boring?.. why not grab yourself an on-...

Read More
NEW IN: PJ’S
NEW IN: PJ’S

NEW IN: PJ'S All of this social distancing isn't so bad, you get to wake up when you want, do what you want (indoors only) and wear what you want. So that means, Pyjamas all day erryday. We've just dropped some fresh new unisex kids pyjama sets, chec...

Read More