Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
Summer’s coming, time to get holiday ready with our essential suitcase range!
Whether you’re going on a two-week cruise around the Med or a weekend away in Paris, we’ve got the goods for every occasion with our line of cabin, medium and large sizes.
Travel with ease in style. Our Iconic Disco Leopard print just got turned into an essential luggage piece.
Highlighting a polycarbonate shell, our signature and most-sought-after disco leopard all over print and essential four wheel drive.
Featuring printed logo inside lining and 50/50 packaging with compression straps and a zipped pocket.
The ultimate sleek design you can’t travel without.
Introducing the Blue Splat range.
Inspired by our leading graffiti-paint splat print.
Check out BTS photoshoot for @zalando New Range Coming Soon 👀 Something BIG is cooking at @zalando! We've got an exclusive sneak peek behind the scenes of our upcoming collection. Stay tuned for the big reveal and be part of the hype! 🔥...
Read MoreBrand HYPE Teams Up with L.O.L. SURPRISE!™ for a Second Capsule Collection London, August 3, 2023 - HYPE., the internationally recognized apparel and accessories brand, is excited to announce its second collaboration with L.O.L. Surprise!™, th...
Read MoreThe NFT-inspired collection featuring instantly-recognised Bored Ape Yacht Club NFT (Non-fungible Token) Apes, launches exclusively via Justhype.com on Thursday 6th July, 2023. A clean and contemporary aesthetic paired with HYPE.’s signature tre...
Read MoreUnlock 10% off when you subscribe to the Just Hype SMS and Mailing List.