HYPE.’S NEW FLAGSHIP STORE – COMING SOON

Carnaby is the new home to HYPE.’s first ever Flagship store, enticing customers to embrace the HYPE. story with a state-of-the-art shopping experience across two floors.

Established in 2011, we began as a self-funded project, designing printed clothing and accessories.

With first previews of global collaborations in dedicated launch zones, exclusive collections, a customise creation space to personalise product and soon-to-be-iconic interactive clothing displays such as the reusable Bottle & Backpacks Wall of Fame. Enabling customers to join the HYPE. lifestyle, uniting our online website and social media presence throughout the store.

Whilst educating our sustainability journey, “1 order = 1 tree planted” with live updates and insights into the HYPE. forest. Showcasing justhype.com’s signature digital ‘Vault’ in a physical state where customers can shop limited-edition garments within.

 The store is created to showcase our lifestyle brand experience with an extensive range of products. We’ll be stocking everything from hoodies and joggers, to women’s dresses , and water bottles.

Opening Summer 2021.