Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
– Tell us about yourself.
– I’m one of 15 children.
– I’m a model and a DJ.
– I’ve Dj’d with Bob Marley’s grandaughter
– I’ve played football against Joe Hart for a commercial when i was 17 years old.
– I recently body-doubled for Virgil Van Djik from Liverpool for 2 commercials. One being the new EA Sports Fifa Ultimate Team of The Year.
– I coached football in California for 9 months when i was 19.
I love so many songs, but the one on the top of my head is “Fabolous – Can’t let you go”.
I’m Jamaican, so curried goat, rice and peas is always my go-to.
Fave TV show:
At the moment i’ve been watching Race Across The World on BBC – I love to travel, so it’s really entertaining for me.
Need to know more? Check out Devarnio on Insta.
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