Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.
© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
I walked into the shops the other day to see a little corner filled with Halloween items and it made me take a swift look at my calendar, and think, gosh. Summer has literally flown by. As much as I have been absolutely adoring the beach days, garden parties and picnics (a whole lot of them), I can’t wait for this new season to begin. For me, Autumn is about cold nights, cups of hot chocolate and cozy knits, and what better way to welcome the season than to stock up on some of our top 10 Autumn essentials. Guaranteed to keep you snuggly and stylish.
Tap images to shop.
By Baldeep Gahir.
HYPE. x IET: Backpack To The Future. Following our recent announcement of the competition winner, we built a visual display to showcase the backpack Eleanor designed: Breathe Better Backpack. Available to preview at our Carnaby London Flagship St...
Read MoreHogwarts Legacy’s new trailer previews an immersive world of magic, exploration and enemy battles. Viewers should note that this particular video is a cinematic trailer, so it focuses more on world-building rather than actual gameplay. [em...
Read MoreTwelve year- old Eleanor from Huddersfield has won our Institution of Engineering & Technology’s (IET) national ‘Backpack to the Future’ competition!! With a design that filters polluted air – helping the 8 million people in the UK who ...
Read MoreUnlock 10% off when you subscribe to the Just Hype SMS and Mailing List.