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Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

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TikTok’s we’re loving this week

Editor Blog March 25, 2020

5 TikTok’s we’re loving this week.

With the whole world currently under strict lockdown rules, we thought we’d cheer you up a little bit. We’ve put together our top 5 favourite celebrity TikTok videos of the past week. Let us know what you think in the comments below, or if you have similar videos to their TikTok challenges, tag us on social. @justhypeofficial

1. BELLA HADID
@babybella777

 

2. HAILEY BIEBER
 @haileybieber

3. TYGA
@tyga

4. PERRIE EDWARDS
 @perrieedwards

5. CIARA
 @ciara

Follow us on TikTok HERE to see some behind the scenes of HYPE.

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