Reality creates dreams, and dreams become reality.
Who would have thought, the words ‘Get Your Own’ inscribed onto a lighter, and a simple script over a floral-printed tee would turn into a household name and become an instantly-recognisable global brand.
HYPE. started off with a small office space in Leicester, rapidly taking over the whole building. Employees would grab a skateboard to get from unit to unit, dodging security, and taking photoshoots on the roof.
With the use of Social platforms, HYPE. made their mark in the fashion world. With global superstars such as Jay-Z, Cara Delevingne and Tom Hardy representing the brand.

© JUST HYPE. and HYPE. are trademarks of JUST HYPE. LTD.
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BAGS OF THE WEEK!

HYPE., the HOME of Bags. 
Perfect for those days when you’ve got the world to carry; on your back, literally, for every moment. There when you need a friend to carry your books, and especially there for when you need to blow someone-elses outfit out of the water.

We’ve rounded up our TOP 5 Backpacks of the week:

 

 

 

Fancy one of the bags? .. Course you do! Just click on the image and it’ll link you straight to the bag on our website. Happy Shopping!

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